THE AUTHOR EDGE 3 DAY ONLINE EVENT
Step Into the Life of a Successful Author - 
How to Write, Market & Monetize Your Book Like a Pro - Even If You Don’t Have a Following or a Finished Manuscript!
No matter where you are in the writing process, this live event will show you how to build a book—and a brand—that brings real income, real impact, and real fulfillment.
With New York Times Best-Selling Author
aka "The Best-Seller Maker"
DR PEGGY McCOLL
Why Most Aspiring and New Authors Struggle to Achieve Success
The truth is, most authors face the same challenges, whether they’re just starting or already published.
Aspiring Authors Struggle Because:

- Fear of failure holds them back.

- They don’t know how to begin or structure a book.

- They’re unsure if anyone will care about their story.

- They feel overwhelmed by the sheer number of steps involved in writing and publishing.

- They lack clarity on what their audience actually wants to read.

- They doubt their ability to compete with established authors.

- They worry their ideas aren’t unique enough to stand out.

- They struggle to stay motivated and consistent when writing feels hard.

New Authors Struggle Because:

- They expect their book to sell itself but lack marketing strategies.

- They feel invisible in a crowded marketplace.

- They don’t know how to turn their book into opportunities for income and impact.

- They’re unsure how to effectively promote their book online.

- They don’t know how to leverage social media or email lists to connect with readers.

- They feel frustrated by low sales despite their hard work.

- They lack a clear strategy for scaling their book’s reach beyond the launch phase.

- They feel stuck because they don’t know where to focus their efforts next.
But here’s the good news: These challenges are entirely solvable with the right guidance
Introducing The Author Edge LIVE Event: Your Proven Path to Writing, Selling, and Profiting from a Book That Changes Lives—Including Yours!
If you’ve ever felt overwhelmed by the idea of writing a book, or frustrated that your published book isn’t selling, this event is for you. The Author Edge Event is designed to provide you with the essential tools, insights, and strategies to position yourself for success in today’s competitive author market. This is not a complete solution, but a powerful first step to help you write, market, and profit from your book.

On Day 1 - April 29th 2025 starting at 10am EDT (same time zone as NYC)
From Blank Page to Powerful Purpose: Start (or Restart) Your Book With Clarity
Most aspiring authors never get past the idea stage—not because they don’t have a great story or message, but because they don’t know where to begin.
On Day 1, you’ll gain crystal-clear clarity on your book’s purpose, audience, and unique edge. I’ll walk you through my proven method to start strong, stay aligned with your message, and structure your book for true impact.

✅ Discover what your audience really wants (and how to deliver it).
✅ Use the Reader-First Framework™ to outline your book with ease.
✅ Break through resistance and finally take confident action.

I’ll also share how I went from struggling to get my first book out... to becoming a best-selling author of 24 books—so you know what’s possible.

On Day 2 -  April 30th 2025 starting at 10am EDT
Writing That Connects. Publishing That Performs.
Your book isn't just words on paper—it's your legacy. And it deserves to be written and published with precision.
On Day 2, you’ll learn how to bring your book to life in a way that captivates readers and sets you apart in a noisy marketplace.

✅ Avoid the biggest writing mistakes (that even seasoned authors make).
✅ Learn how to position your book like a pro—even before it's finished.
✅ Discover the path to successful publishing on Amazon and beyond.

You’ll also see behind the scenes of how I’ve helped authors just like you go from dream to done—with books that open doors to major opportunities.

On Day 3 -  May 1st 2025 starting at 10am EDT
Beyond the Book: Turn Your Message into a Movement
The real magic happens after your book is published. On Day 3, we’ll explore how to turn your book into a powerful platform for lasting impact, influence, and income.

✅ Use your book as a launchpad for coaching, speaking, consulting, or courses.
✅ Get the marketing strategies that keep your book selling long after launch.
✅ See real examples of how authors turned one book into a 6- or 7-figure business.

You’ll hear stories of transformation—from my own career, and from authors I’ve mentored—so you can see what’s possible when you align your book with your bigger purpose.

You don’t need to have it all figured out. Just show up. The Author Edge Event will help you gain the insights, clarity, and next steps to write, publish, and promote your book with confidence.

But this event isn’t just about strategies—it’s about breaking through the mental and emotional barriers that hold so many authors back. You’ll leave with the confidence to move forward, the clarity to execute your vision, and the tools to create a lasting impact.
Will you write a best-seller immediately? Not necessarily. The Author Edge event is designed to show you how to take the right steps toward success, but writing a best-seller is a journey. This event will set you on the path and give you the tools to start seeing real success in your author career.
Banafsheh was awakened by messages in the night which she turned into an International Best-Seller...
In the middle of the night, Banafsheh Akhlaghi, a civil and human rights attorney from California, was awakened by “messages” that she found so powerfully inspiring that she began to jot them down on notepads. 

She decided to compile the mounting number of pages into book form. 

After reaching out to Peggy McColl, she put together, self-published and launched her book, Beautiful Reminders, which became an international best-seller. 

Her vast experience working at the international level for the United Nations and other global organizations contributed to her insights of truly understanding how to effect positive change in the world.

Since then, she's been up to all kinds of amazing things that are truly contributing to humanity as a whole - on a large scale.
Banafsheh Akhlaghi
International Best-Selling Author, "Beautiful Reminders Anew"
Being a published author—especially one who understands and applies The Author Edge—positions you as a trusted authority, opening the door to greater credibility, recognition, and new opportunities.
You don’t have to be a professional writer to publish a powerful book.

At The Author Edge, you’ll learn how to play to your strengths and move forward with confidence—whether you're starting from scratch, halfway through, or picking up a passion project you once set aside.

I’ll share the real-world strategies I’ve used—along with what’s worked for the authors I’ve mentored—to help you create a book that not only gets finished, but makes an impact.

Whether you write it all yourself, work with an editor, or repurpose content you’ve already created, there are many paths to becoming a published author. This event will help you find the one that’s right for you.
…even if you don’t consider yourself a “writer”!
In The Author Edge Event, we’ll dive into key elements that every author needs to know to break through and thrive in today’s market. You’ll gain insight into writing, publishing, and marketing—but remember, this is just the beginning! 
What You’ll Learn at The Author Edge:
Over three value-packed days, you’ll discover how to:

✅ Start or restart your book with clarity and confidence

✅ Organize your content for maximum impact and reader engagement

✅ Position your book to stand out and attract the right readers

✅ Avoid the most common (and costly) writing and publishing mistakes

✅ Choose the best publishing path for you—traditional, hybrid, or self-publishing

✅ Understand your rights and protect your creative work

✅ Leverage your book to grow your brand, business, or speaking career

✅ Create a standout cover and professional presentation without overspending

✅ Get powerful endorsements and build early buzz

✅ Use AI ethically and effectively (yes, it can help—without plagiarism!)

✅ Turn your book into a launchpad for courses, coaching, consulting, and more

Everything is designed to be simple, actionable, and aligned with your goals—so you can move forward with clarity and momentum.


These 3 sessions on  April 29th - May 1st, 2025 starting at 10am EDT are filled with valuable content to guide you.

Online training with pure content and step by step instructions!
And, since everything will be recorded you can access 24/7 so you can go through all of the materials at your own pace, or as quickly as you desire to get your book done or selling in record TIME.
This could be the start of something B-I-G…

Of course, I don’t know yet where your dreams and aspirations lie – whether you want to write only the one book, or make a career of it like I have.

But as a coach, author of 24 books and a New York Times Best-Selling Author, my books have been translated into more than 37 languages and sold in more than 100 countries. And I have already helped hundreds of authors get their books written and published … with many of them reaching official Best-Seller status on the New York Times, Barnes & Noble, and Amazon lists – even Internationally.
If that’s what you want, then go for it!

This life has always been available to anyone willing to work for it – so now let me show you how to achieve it in RECORD TIME.
Regardless what YOUR “reason why” might be…
Now, I don’t want to waste your time with a bunch of flowery prose extolling the many reasons why you “should” want to write a book, or get it done in record time … because I believe you’re are already thinking about moving in this direction. (Why else would you have read this far?)
Your Own Reasons Why Might Include…
Becoming an “instant expert” on your subject
—–
Developing new income streams
—–
Creating a “springboard” from which to launch a speaking career
—–
Spreading your important, life-changing message
—–
Bolstering your reputation and spreading your name into new untapped pockets of your market
—–
Overcoming the “inertia” that’s been holding you back by implementing the concept of “massive action yields massive results” (And remember, too: “Action ALWAYS overcomes angst!”)
—–
Reclaiming your courage, and proving to yourself what an amazing writer you truly are, when you just “git ‘er done!”
—–
Leaving a legacy … something your offspring (children, grandchildren, nieces, siblings, nephews) would be proud of
—–
…or any number of other good reasons, like leaving your stamp on the world. The thing is…
There’s simply no longer any good reason for putting it off!
Your Book Deserves to Be Written, Sold, and Loved—Take the First Step Today!
So let’s get right to the heart of this
What exactly am I revealing in the “The Author Edge Event”? In addition to the topics I’ve already mentioned, we’ll cover…
    In addition to the core topics already shared, you’ll also discover:

    ✅ Proven strategies to simplify the writing process—even if you feel stuck or overwhelmed

    ✅ How to outline your book with clarity and confidence, so you can stop second-guessing and start writing

    ✅ Smart ways to research efficiently and stay focused on what really matters

    ✅ How to plan your timeline and milestones so you make steady progress without burnout

    ✅ Tips on designing or outsourcing a professional book cover that stands out

    ✅ The truth about agents, publishers, and foreign rights—what you really need to know

    ✅ Powerful ways to gain expert endorsements to boost your credibility

    ✅ How to keep your momentum going after the event so you can confidently finish and launch your book
Whether it’s your first book or your fifth, The Author Edge is designed to help you move forward with clarity, strategy, and renewed excitement. You’ll leave knowing exactly what to do next—and how to make your book a tool for real impact.
Ready to register for
"The  Author Edge Live Event" ...
and get powerful, valuable fast-action bonus gifts too?
Since this entire 3 day event is about taking action, and moving quickly … I’m doing everything I can to encourage you to make an investment in your writing and book sales NOW. (IF you’re serious about getting that book written and sold in huge quantities!)
BONUS: The Million-Dollar Author Blueprint
Exciting news! As a special bonus for the event, we're giving away an exclusive copy of The Million-Dollar Author Blueprint by Dr. Peggy McColl. This incredible resource is designed to take your journey as an author to the next level, providing proven strategies to build your brand, craft a bestseller, and leverage your book to create multiple streams of income.

Inside, you'll discover actionable insights on turning your book into a hub of opportunities—whether it's through speaking engagements, courses, or even film adaptations. With decades of experience distilled into its pages, this blueprint is a game-changer for aspiring and experienced authors alike. Don’t miss this chance to get your hands on this transformational guide! 
  •  NO GUESSWORK!
  •  NO OVER-THINKING!
  •  FREEDOM!
AUTHOR EDGE
Online 3 Day Live Event  |  Start April 29th - May 1st 2025
Priced ridiculously low, to be affordable for ANY serious author…
Look, I’m admittedly not putting a lot of effort into promoting this … because I know it’s going to fill quickly. And quite frankly, the biggest “problem” I anticipate is accommodating everyone who wants to take advantage of it.

(It should come as no surprise to you that there are an astonishing number of people – wannabe authors, frustrated by their own lack of drive or direction – who would like to just get that darned book WRITTEN!)

So what’s your investment going to be, for my help? Incredibly…
…only $97 
Please note: Your registration fee does not include any “incidental costs” like hiring other help you might need. Also, the few available spots are going on a “first come, first served” basis – I play no favorites!
Pisey conquered writer's block and a lack of English skills, released an International Best-Seller...
Do you have an incredible story "locked up" inside of you that you'd just love to articulate and share with people - "somehow"?

Pisey Leng had an incredible story to tell, but didn’t feel her English was good enough to construct the sentences and paragraphs to tell it effectively, let alone write a book about it. 

However, once she found the confidence - and with a little guidance from Peggy McColl, she created an incredible book, The Wisdom Seeker, which became an International best-seller. 

Pisey grew up in Cambodia during the era of the torturous Khmer Rouge. At a young age, she was torn from her family and sent to a re-education camp. 

The horrific atrocities she and her family members withstood are unimaginable, but somehow she found a way to harvest the lessons about life and human nature both good and bad that she shares in her book.

Her book is inspiring people from all walks of life. AND it's become a wonderful source of joy and abundance for her.
Pisey Leng
International Best-Selling Author, "The Wisdom Seeker"

It's Your Turn! Easy Peasy Like Pumpkin Pie...

Click the button now, see you at The Author Edge LIVE event!
Yes!
YES! Peggy, I am so ready to put your personally-proven system to the test and blast through any barriers I may have once had in selling and writing my book … using your methods to “git ’er done” faster than ever before.
Please register me for your “The Author Edge” event…
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To Give Each Participant Maximum Benefit,
SPOTS ARE LIMITED
These Celebrities Created Best-Sellers with Peggy's Guidance...
It always surprises me...
I’ve worked with aspiring and successful authors for more than two decades—and I’ve seen what happens when someone truly commits to their book.

I’ve helped complete beginners, seasoned professionals, and even icons like Dr. Wayne Dyer and Neale Donald Walsch bring their books to life. But I’ve also seen too many brilliant ideas never leave the draft folder—simply because the author lost momentum or let doubt take over.

That’s why I created The Author Edge—to help you take focused, aligned action and move forward with clarity, confidence, and expert guidance.

This event is packed with real strategies that have worked for me and my clients. If it helped me write, publish, or promote a book successfully, I’m sharing it with you. If it didn’t help—I’m leaving it out.

So if you’re ready to stop waiting and finally bring your book into the world, now is the time.

Register now and let’s make it happen—together.
There is no time like the present!

One decision today can change everything about your author journey.

Don’t wait another year—or even another week—to get serious about your book.

Register now for The Author Edge and claim your FREE bonus gifts as a thank-you for saying yes to your dream.
Okay Peggy, I’m in! I’m ready to join you live and learn the system that creates real author success.
Take me to the registration form…

Even More Client Success Stories

There's no reason to wait any longer! Everything's here for you. Let's go, baby!

From Entrepreneurs to Coaches to Stay-at-home Moms - People Are Following The Recipe For Success!

Dr. Jussi Eerikäinen

Rachel Bazzy

Lennox Cornwall

Changed my life forever, both financially and professionally …

"Working with Peggy as a Mentor, Online Marketing Coach and ‘Go To Person’ has enabled me to take my first book and repurpose it to diversify my income streams, resulting in $113,927.92 in new revenue. I have created high ticket programs for my clients and used one idea to generate 27 new clients in 3 days. Brilliant! Peggy’s straight forward approach to harnessing my passions and marketing my message to women globally has changed my life forever, both financially and professionally and it has allowed the people who are searching for my particular programs and trainings to find me effortlessly. Peg, I am forever grateful and love your heartfelt passion for helping others share their gifts with the world.”

- Deborah Skye King
President: Soul Therapy International

DOUBLED her bottom line!

“Thank you, Peggy! Your coaching and information has made a world of difference in my life and business. In fact, my bottom line has actually DOUBLED because of your help.”

- Dr. Stacia Pierce

Follow her system to the letter!

“Anyone who’s serious about making a lot of money quickly and easily should follow Peggy’s system to the letter.”

- David Riklan
Creator of SelfGrowth.com, the largest personal improvement site on the Internet

A non-stop, idea-creating, revenue-producing MACHINE!

“Peggy helped me design a brand new online marketing program that is generating more online business than I ever imagined possible. She’s a non-stop, idea-creating, revenue-generating machine. I highly recommend her! She’s worth 100 times what she charges – no, make that 1000 times and more! In a world full of good talkers it is nice to do business with a real DOER!”

- Dean Graziosi
Author of ‘Totally Fulfilled’, 
and Creator of 30DayWay.com

"I have known Peggy McColl for over 40 years and she is not only a wonderful friend but she is an excellent business associate. Her integrity is beyond reproach and her talent in this area is unmatched. Many of the greatest authors in the personal development industry have hired Peggy to assist them because of her expertise. ... Don’t even look sideways, don’t ask anyone, just leave your information and get working with Peggy." 
- Bob Proctor


Brian Proctor

Nana Jokura

Pamela Charles

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